Virgin Hotels turns to Virdee to roll out self-check-in

MIAMI and AUSTIN, Texas – September 28, 2021 – Virgin Hotels – one of the most unique and forward-thinking hotel brands – collaborates with Virdee to implement the hospitality industry’s leading virtual reception solution and ensure an experience Superior digital check-in for all hotel guests.

Virdee kiosks are currently being piloted at Virgin hotels in Chicago and Dallas, with the Nashville site being rolled out, and Virdee will grow with the hotel portfolio as the brand opens new hotels in more. of world-class destinations. Kiosks provide a seamless customer experience, offering a digital option for fast and efficient check-in. The lobby experience works side-by-side with the Virgin Hotels ‘Lucy’ mobile app so guests can choose where to check-in, mobile or kiosk.

“We are delighted to work with Virdee to provide all hotel guests with the ability to securely check-in on the device they feel most comfortable with,” said Denise Walker, vice -President of Information Technology at Virgin Hotels. “With the recovery underway and in the era of ‘contactless everything’, it is imperative that we continue to put the safety of our customers first. Virdee’s solutions allow us to provide a personalized and fully digital check-in experience ensuring every visitor a bespoke check-in process.

When guests arrive at a Virgin Hotels, they can access their reservation through Virdee Identity, which uses advanced biometric solutions or two-factor authentication. From there, they can submit payment, sign terms and conditions, and submit special requests. Remote assistance is available at the push of a button, and the customer will leave the kiosk in no time with a physical key to access their room.

The check-in experience is even more powerful for members of the loyalty program and preferably Virgin Hotels – The Know – as the Virdee front desk will automatically match and extract guest information. For guests who are not yet members of The Know, Virdee offers a simple and elegant registration experience to help convert more guests than traditional paper or phone processes.

“We are proud to announce this partnership with one of the most innovative and forward-thinking hotel brands in our industry,” said Virdee co-founder Nadav Cornberg. “As Virdee and Virgin Hotels continue to develop their partnership, we will launch advanced technological features that will move the industry forward, helping to reduce operating costs while improving the customer experience. “

Learn more about the collaboration by stopping by Virdee booth # 3226 at HITEC.

About Virdée

Virdee is a technology company providing the best virtual reception and user interaction software for customers and their tenants, guests and other stakeholders. Virdee helps building owners reduce costs and generate ancillary revenue by automating front-of-house workflows through its mobile app and lobby experiences. Using an API-first approach, Virdee connects platforms for identity verification, payment collection, access control and remote assistance. The company serves clients in the accommodation, multi-family and commercial real estate industries. Visit to learn more.

About Virgin Hotels

Virgin Hotels is a lifestyle hotel brand that combines sincere service, uncomplicated value and a seamless, personalized hotel experience with the track record of innovation and smart disruption that Sir Richard Branson’s global Virgin Group launched during 50 years. Each property blends a passion for food and drink with music and culture, merging with the local landscape and providing a vibrant and inclusive environment for travelers and locals alike. Virgin Hotels Chicago – named “# 1 hotel in the US” in 2016 and “# 1 hotel in Chicago” in 2016, 2017 and 2020 by Conde Nast Travelers ‘Readers’ Choice Awards – Virgin Hotels Dallas – named the “# 16 Hotel in Texas ”- Virgin Hotels Nashville, Virgin Hotels New Orleans and Virgin Hotels Las Vegas are now open. Locations in New York, Miami, Edinburgh and Glasgow will follow. Virgin Hotels continues to explore hotel and office conversions and core development in Boston, Los Angeles, Austin, Seattle and London.

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