FacePhi targets Central America and the Caribbean with the GBM partnership

FacePhi seeks to expand its reach to new markets in Latin America. The company has entered into a strategic partnership with GBM, which already acts as the exclusive distributor of IBM solutions in the countries where it is active.

In this regard, GBM mainly focuses on Central American and Caribbean countries rather than South America, where FacePhi is much more present. GBM is itself an IT specialist and offers integration services in the Central American countries of Guatemala, Honduras, Belize, El Salvador, Nicaragua, Costa Rica and Panama. , as well as in the Caribbean countries of Haiti and the Dominican Republic.

As a strategic partner, GBM will market FacePhi’s identity verification and integration technology to its large user base. It will also help those who are interested in integrating the solution into their own technology stacks. FacePhi’s platform uses facial recognition to match a selfie with the image of a photo ID, giving mobile customers a secure way to register for online services remotely.

“This alliance allows us to help companies verify the identity of their customers through digital channels, simplifying the processes of business transformation and digitization,” said GBM Software Unit Managing Director Marcial Suárez. “[This] speeds up the time it takes for new products and services in all industries to hit the market.

“Working with GBM means collaborating with a company that has played an important role in the technological modernization of Central America and the Caribbean,” added Jorge Sanz, CRO at FacePhi. “A fundamental part of the expansion of identity verification technology is its proper integration, which GBM guarantees to us. “

FacePhi already has a large user base in South America. In the past year alone, the company has signed agreements with Efectivo Sí and Inviu in Argentina, and with TuSueldoYa in Peru. The company has also partnered with microfinance provider Mibanco. Demand for FacePhi’s remote verification technology has increased in the wake of the COVID-19 pandemic.

November 3, 2021 – by Eric Weiss

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